Marketing and Advertising Manager
AI summary
DH Industries Limited, a leading soap and detergent manufacturer in Ghana, is hiring a Marketing and Advertising Manager based in Tema, Greater Accra. The role involves developing marketing and advertising strategies, managing campaigns across traditional and digital media, coordinating sales activations and promotions, and tracking performance to support brand growth across Ghana and West Africa.
- Role focused on marketing strategy, advertising campaigns, and brand management
- Involves both traditional and digital media planning and execution
- Includes sales activations, promotions, and in-market events
- Based in Tema, Greater Accra with a defined street address
AI job guide
Use this guide to check salary signals, requirements, documents, application steps and safety before you apply.
AI salary guide
Not enough public dataNot enough public salary data is available for this exact role. Before applying, prepare to ask about gross pay, benefits, contract length, probation period, transport and any allowances.
Can you qualify for this role?
- PreferredPractical evidence in sales, cleaning, retailThe tags and summary point to skills connected with this role.
- RequiredAvailability to work in TemaThe vacancy is associated with this location.
- PreferredCV evidence that matches Marketing and Advertising ManagerUse the summary and description to highlight related achievements.
Documents to prepare
- Likely requiredUpdated CV
- Role specificCover letter or short employer message
- OptionalProfessional references
- VerifyID or passport only after verifying the employer
Application tips for this job
- Place your strongest Marketing and Advertising Manager evidence in the first half of your CV.
- In your cover letter or employer message, connect your experience to DH Industries Limited and the role in Tema.
- Add concrete examples related to sales, cleaning, retail, ideally with measurable outcomes or clear responsibilities.
- Follow the instructions from BusinessGhana Jobs; avoid sending documents to unofficial contacts or copied links.
- Confirm the deadline, interview location and employer contact before sharing personal documents.
- Prepare a polite question about pay, benefits and contract terms for later interview stages.
Source and safety check
- BusinessGhana Jobs
- Original source link available
- Application method is clear
- Deadline not specified
- No major risk signal was detected in the captured text.
Never pay for interviews, shortlisting, medical checks, uniforms, or job placement. Confirm every application at the original source before sharing personal documents. Report suspicious listing.
Interview preparation
- What experience makes you a strong fit for this Marketing and Advertising Manager role in sales, cleaning?
- How have you handled responsibilities similar to those in this job post?
- Are you available to work in Tema under the listed contract or schedule?
- Prepare examples with clear responsibilities, tools used and measurable outcomes.
- Review the source and research DH Industries Limited before the interview.
Ask what the first priorities will be in the role and how success will be measured.
Similar jobs to consider
Use AI to apply better
After confirming the original source, use Career Assistant to check role fit, tailor your CV and prepare a cover letter or employer message.
Original source description
About the Company
DH Industries Limited is a leading manufacturer and distributor of high-quality soap and detergent products, committed to innovation, customer satisfaction, and sustainable manufacturing. We serve households and businesses across Ghana and West Africa with trusted cleaning solutions.
Job Purpose
The Marketing and Advertising Manager will develop, coordinate, and implement marketing and advertising strategies that support brand growth, sales targets, and market visibility. The role involves close collaboration with the sales team to plan and execute advertising campaigns, sales activations, product promotions, and brand communication initiatives.
Key
Responsibilities
- Marketing Strategy and Planning
- Develop annual and quarterly marketing plans aligned with the company’s sales objectives and brand strategy.
- Conduct market research to identify customer trends, competitor activities, and market opportunities.
- Support the Head of Sales and Marketing in designing marketing budgets and tracking expenditure.
- Coordinate the creation of marketing calendars and promotional activity schedules.
- Advertising and Brand Management
- Plan, develop, and execute advertising campaigns across traditional and digital media platforms.
- Liaise with external agencies, printers, and media partners for creative design, media placement, and production of marketing materials.
- Ensure consistent brand identity across all advertising and communication materials.
- Monitor and evaluate the performance of advertising campaigns and prepare post-campaign reports.
- Sales Activation and Promotion
- Develop and implement trade and consumer promotions in collaboration with the sales team.
- Plan and oversee in-market activations, product launches, roadshows, and sponsored events.
- Work with the sales and distribution teams to ensure adequate visibility of brands at retail and wholesale points.
- Coordinate promotional materials, point-of-sale displays, and product samples for marketing activities.
- Digital and Public Engagement
- Manage the company’s social media presence and digital marketing campaigns to increase brand awareness and engagement.
- Develop marketing content for online platforms and ensure regular updates on products and promotions.
- Monitor customer feedback, online reviews, and competitor activities on digital platforms.
- Support public relations efforts, media relations, and corporate communication initiatives.
- Reporting and Performance Tracking
- Prepare monthly and quarterly marketing reports highlighting activities, results, and recommendations.
- Track marketing key performance indicators (KPIs) such as campaign reach, engagement, leads, and return on investment (ROI).
- Support the Head of Sales and Marketing in performance reviews of marketing initiatives and vendor partnerships.
- Location Information
- Tema
- Region
- Greater Accra
- Street Address
- Madar Street
- See listings from advertiser