Territory Sales Manager
AI summary
Manage distributor relationships and drive sales for Stoli Group's premium spirits portfolio in Ghana. Full-time role based in Accra with up to 50% travel. Responsibilities include channel management, brand activation, and market intelligence.
- Manage distributor relationships and drive NSV/volume targets
- Execute brand activations in on-trade and off-trade
- Up to 50% travel required within Ghana
AI job guide
Use this guide to check salary signals, requirements, documents, application steps and safety before you apply.
AI salary guide
Source salary availableThe source lists Salary negotiable. Confirm the final pay, benefits, contract terms and allowances directly with the employer before accepting an offer.
Can you qualify for this role?
- UnclearRelated work experienceThe text mentions experience, but the exact level should be confirmed at source.
- RequiredEducation or certification mentioned in the postThe captured text mentions education, a diploma, certificate, or licence.
- PreferredPractical evidence in driver, sales, internshipThe tags and summary point to skills connected with this role.
- RequiredAvailability to work in AccraThe vacancy is associated with this location.
- UnclearComfort with the Full time contract termsConfirm hours, duration, probation and benefits at the original source.
Documents to prepare
- Likely requiredUpdated CV
- Role specificCover letter or short employer message
- OptionalProfessional references
- Role specificAcademic or professional certificates
- VerifyID or passport only after verifying the employer
Application tips for this job
- Place your strongest Territory Sales Manager evidence in the first half of your CV.
- In your cover letter or employer message, connect your experience to Stoli® Group and the role in Accra.
- Add concrete examples related to driver, sales, internship, ideally with measurable outcomes or clear responsibilities.
- Follow the instructions from JobHub Ghana; avoid sending documents to unofficial contacts or copied links.
- Confirm the deadline, interview location and employer contact before sharing personal documents.
Source and safety check
- JobHub Ghana
- Original source link available
- Application method is clear
- Deadline not specified
- No major risk signal was detected in the captured text.
Never pay for interviews, shortlisting, medical checks, uniforms, or job placement. Confirm every application at the original source before sharing personal documents. Report suspicious listing.
Interview preparation
- What experience makes you a strong fit for this Territory Sales Manager role in driver, sales?
- How have you handled responsibilities similar to those in this job post?
- Are you available to work in Accra under the listed contract or schedule?
- Prepare examples with clear responsibilities, tools used and measurable outcomes.
- Review the source and research Stoli® Group before the interview.
Ask what the first priorities will be in the role and how success will be measured.
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Original source description
Territory Sales Manager Stoli® Group Verified Employer · Accra, Greater Accra Full-time Any
Experience
Posted 2 weeks ago Share Job Overview Salary Salary negotiable Vacancies 1 Deadline Open Job Type Full-time Location Accra, Greater Accra Apply on Company Site Want to track your applications, save jobs, and get alerts? Create a free account Want faster job alerts? Join our Telegram channel for fresh Ghana jobs, urgent openings, and National Service updates the moment they land. Join Telegram Job Description Job Title Territory Sales Manager, Ghana Location Accra, Ghana Region / Cluster: Ghana Travel Requirement: Up to 50% ABOUT STOLI GROUP Stoli Group is a global leader in the production, management and distribution of extraordinary adult beverages. The ultra-premium category is the fastest-growing and most dynamic part of the beverage alcohol market, and Stoli Group is reshaping its landscape with the ambition of becoming the acknowledged global leader in extraordinary adult beverages. Established in the late 1990s and headquartered in Luxembourg, Stoli Group operates production facilities and wineries across Latvia, Mexico, Argentina, Spain, Tuscany, Scotland and the USA, and sells its brands in more than 170 markets worldwide. Its portfolio spans premium and prestige spirits, wines and non-alcoholic beverages including the flagship Stoli Vodka alongside elit Vodka, Bayou Rum, Kentucky Owl, Cenote Tequila and the Tenute del Mondo wine estates.
4+ years sales or key account management experience;
in Ghana spirits or FMCG market Distributor management; premium spirits or beverages; on-trade and off-trade channel
Knowledge & Technical Skills Ghana/regional spirits market knowledge; distributor management; channel strategy; Excel and CRM SAP or equivalent ERP; Nielsen or equivalent market data; trade negotiation Languages Business-level English (C1); Ghana local language (C1+) Additional regional language an advantage COMPETENCIES & BEHAVIOURS Company-wide Acts with integrity and upholds Stoli Group's values and code of ethics Action-oriented, with a strong drive for results and accountability Strong problem-solving capability and an analytical mindset Collaborative team player who can also work independently High attention to detail and quality Functional Strong knowledge of the Ghana spirits market, key accounts, and distributor landscape Proven sales operator - disciplined in execution of plans and achievement of targets Excellent relationship builder with distributors and trade customers Commercial mindset - understands P&L drivers and how to optimise NSV and gross margin EQUAL OPPORTUNITIES & DISCLAIMER Stoli Group is an equal opportunity employer committed to fostering diversity, equity and inclusion. By embedding diversity into every aspect of our culture, we strengthen decision-making and support long-term business success. We welcome applications from all qualified individuals regardless of gender, ethnicity, religion, disability, sexual orientation or background. This Role Profile is intended as a guide and is not an exhaustive list of duties or responsibilities. It may be reviewed and amended from time to time by Stoli Group to reflect changing business needs, following reasonable consultation with the post-holder. Similar Jobs View all → Sales Team Leader Transmed Verified Employer Full-time Accra, Greater Accra Salary negotiable Posted 3 weeks ago Business Development Manager World Vision Verified Employer Full-time Accra, Greater Accra Salary negotiable Posted 1 month ago Business Development, Partnership & External Engagement, Director World Vision Verified Employer Full-time Accra, Greater Accra Salary negotiable Posted 1 month ago Regional Manager - Sales M-KOPA Verified Employer Full-time Accra, Greater Accra Salary negotiable Posted 1 month ago Job Overview Salary Salary negotiable Vacancies 1 Deadline Open Job Type Full-time Location Accra, Greater Accra Apply on Company Site Want to track your applications, save jobs, and get alerts? Create a free account About the Employer Stoli® Group Verified Employer View Company Profile Apply on Company Site
Job Purpose
The Territory Sales Manager, Ghana is responsible for developing and growing Stoli Group's commercial footprint across the Ghana territory. This role manages distributor relationships, drives on-trade and off-trade distribution of the Stoli Group portfolio, and delivers the NSV, volume, and brand presence targets agreed with the MEA cluster commercial leadership. KEY
Responsibilities
& ACCOUNTABILITIES Distributor & Channel Management Manage the commercial relationship with the Stoli Group distributor(s) in Ghana, driving performance against agreed NSV, volume, and distribution targets. Conduct regular trade visits and business reviews with distributors and key on/off-trade accounts. Identify and develop new distribution opportunities and route-to-market improvements within the territory. Manage distributor ordering, stock levels, and forecasting in collaboration with Supply Chain. Sales & Distribution Execution Achieve or exceed NSV, volume, and weighted distribution targets for all priority brands in Ghana. Execute the agreed channel and account prioritisation strategy, focusing resources on highest-impact opportunities. Negotiate and secure on-trade listings, menu placements, and visibility agreements in key accounts. Drive compliance with Stoli Group commercial standards and brand execution guidelines. Brand Activation Plan and execute brand activation programmes in the on-trade and off-trade within the territory. Partner with the Trade Marketing Manager and local Ambassadors to deliver compelling brand experiences. Manage local A&P activation spend within approved budget, ensuring ROI reporting. Reporting & Market Intelligence Submit accurate monthly sales reports, distributor stock reports, and activity updates to the cluster sales leadership. Provide market intelligence on competitor activity, pricing, and distribution trends within the territory. Manage CRM records for all accounts and distributor contacts within the territory. KEY PERFORMANCE INDICATORS Net Profit: Territory net profit vs target/50% bonus weightPortfolio MIX: Right products in right channels at right price within territory/20% bonus weightNew Business / Market Entry/New listings, accounts, and market penetration/30% bonus weight KEY RELATIONSHIPS Internal MEA Regional Director / Regional Director, MEA - direct line manager Trade Marketing Manager - activation support Commercial Finance Manager - financial reporting Supply Chain - demand planning inputs Brand Ambassador - advocacy alignment External Ghana distributor management and sales teams Key on-trade and off-trade accounts in Ghana Customs and logistics partners Regulatory bodies for alcohol in the territory PERSON SPECIFICATION
Education
& Qualifications Degree in Business, Marketing, or equivalent Spirits or FMCG commercial training programme