Digital Marketing Manager For FMCG Client
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Seeking a dynamic, execution-oriented Digital Marketing Manager to lead digital-first campaigns across an FMCG client's consumer brands. The role covers strategy, campaign management, content development, media planning, and performance optimisation.
- Manage end-to-end digital campaigns across consumer brands
- Develop digital-first marketing strategies and campaign content
- Work with creative and media agencies on campaigns and assets
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Seeking a dynamic, execution-oriented Digital Marketing Manager to lead digital-first campaigns across an FMCG client's consumer brands. The role covers strategy, campaign management, content development, media planning, and performance optimisation.
- Manage end-to-end digital campaigns across consumer brands
- Develop digital-first marketing strategies and campaign content
- Work with creative and media agencies on campaigns and assets
- Monitor campaign performance and optimise against objectives
- Full-time role working 8 to 5
- Applicants must be located in Ghana
- English language required
AI job guide
Use this guide to check salary signals, requirements, documents, application steps and safety before you apply.
AI salary guide
Source salary availableThe source lists GHS 2,000 - 3,000 (estimated range, no salary published). Confirm the final pay, benefits, contract terms and allowances directly with the employer before accepting an offer.
Can you qualify for this role?
- UnclearRelated work experienceThe text mentions experience, but the exact level should be confirmed at source.
- PreferredPractical evidence in Marketing, Digital campaigns, Content and creative developmentThe tags and summary point to skills connected with this role.
- RequiredAvailability to work in GhanaThe vacancy is associated with this location.
- UnclearComfort with the Full Time contract termsConfirm hours, duration, probation and benefits at the original source.
Documents to prepare
- Likely requiredUpdated CV
- Role specificCover letter or short employer message
- OptionalProfessional references
- VerifyID or passport only after verifying the employer
Application tips for this job
- Place your strongest Digital Marketing Manager For FMCG Client evidence in the first half of your CV.
- In your cover letter or employer message, connect your experience to Jobberman Ghana and the role in Ghana.
- Add concrete examples related to Marketing, Digital campaigns, Content and creative development, ideally with measurable outcomes or clear responsibilities.
- Follow the instructions from Jobberman Ghana; avoid sending documents to unofficial contacts or copied links.
- Confirm the deadline, interview location and employer contact before sharing personal documents.
Source and safety check
- Jobberman Ghana
- Original source link available
- Application method is clear
- Deadline not specified
- No major risk signal was detected in the captured text.
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Interview preparation
- What experience makes you a strong fit for this Digital Marketing Manager For FMCG Client role in Marketing, Digital campaigns?
- How have you handled responsibilities similar to those in this job post?
- Are you available to work in Ghana under the listed contract or schedule?
- Prepare examples with clear responsibilities, tools used and measurable outcomes.
- Review the source and research Jobberman Ghana before the interview.
Ask what the first priorities will be in the role and how success will be measured.
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Original source description
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Digital Marketing Manager For Fmcg Client
Walk In Solutions
Today
New
Accra & Tema Region
Full Time
Confidential
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Language Requirement:
English
Work Type:
Full Time
Working Hours:
8 to 5
Applicant Location:
Ghana
Job descriptions & requirements
We are looking for a dynamic and execution-oriented Digital Marketing Manager to strengthen the digital marketing capabilities of the organisation.
The role will be responsible for planning, developing and executing digital-first marketing campaigns across the company's consumer brands. The ideal candidate will bring hands-on experience in digital marketing, content development, media planning, campaign execution and performance optimisation.
This is an exciting opportunity for a digital marketing professional, particularly someone from a reputed digital or creative agency, looking to transition into a client-side FMCG environment and take ownership of digital brand-building initiatives.
Key Responsibilities
- 1. Digital Marketing Strategy & Execution
- Develop and execute digital marketing strategies aligned with overall brand and business objectives.
- Plan and implement digital-first campaigns across relevant consumer brands.
- Identify opportunities to strengthen brand visibility, consumer engagement and digital presence.
- Integrate digital initiatives with broader marketing and brand campaigns.
- 2. Campaign Management
- Independently manage end-to-end digital campaign execution, from planning and briefing to implementation and performance evaluation.
- Work closely with creative and media agencies to develop impactful digital campaigns.
- Coordinate campaign content, creatives, media plans and execution timelines.
- Ensure consistency in brand communication across digital platforms.
- 3. Content & Creative Development
- Develop digital content strategies relevant to different consumer segments.
- Work with creative teams to develop engaging content, digital assets and campaign communication.
- Ensure creative output is aligned with brand positioning and campaign objectives.
- Identify emerging digital trends, formats and consumer engagement opportunities.
- 4. Digital Media & Performance Optimisation
- Monitor digital campaign performance and evaluate effectiveness against defined objectives.
- Analyse relevant performance metrics, audience engagement and campaign outcomes.
- Recommend improvements to optimise campaign effectiveness and media investments.
- Use data-driven insights to improve future digital marketing initiatives.
- 5. Agency & Stakeholder Management
- Coordinate with external digital, creative and media agencies.
- Work closely with the brand marketing team to ensure seamless integration of digital activities into brand plans.
- Drive consistency, discipline and best practices in digital marketing execution.
- Support the development of stronger digital marketing capabilities within the organisation.
- Desired Candidate Profile:
- Experience in digital marketing, preferably within a reputed digital marketing or creative agency.
- Hands-on experience in executing digital-first campaigns.
- Strong understanding of digital content, creative development, social media and digital media execution.
- Exposure to campaign planning, performance tracking, optimisation and analytics.
- Ability to translate brand objectives into effective digital campaigns.
- Strong coordination and stakeholder-management skills.
- Analytical mindset with the ability to evaluate campaign effectiveness and recommend improvements.
- Ability to work independently and manage multiple projects simultaneously.
- Preferred Industry Background:
- Digital Marketing / Creative Agencies.
- FMCG / Consumer Goods.
- Advertising and Marketing Communications.
- Media and Digital Marketing Organisations.
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